DOWNLOAD YOUR COPY NOW
|
|
 |
Develop proactive, targeted strategies to engage families of prospective college students
Families are now an undeniable part of prospective students’ college search process. As American higher education stands at the precipice of profound demographic shifts, colleges and universities must reexamine how they engage not just prospective students, but their families as well.
The 2024 Prospective Family Engagement Report dives into the experiences, expectations, and challenges of families during the college planning process. RNL, CampusESP, and Ardeo surveyed more than 11,000 families of prospective college students about their college planning strategies, preferences for communicating with institutions, concerns and attitudes toward college financing, and more. Download your free copy of this extensive report to explore key topics on family engagement.
- College planning: How many families consider out-of-state institutions? What are their college planning experiences? Do they value and participate in campus visits?
- Communicating with institutions: Which channels to families prefer? How often do they want to hear from you? Which college planning topics do they value the most?
- College financing plans: How many families expect paying for college to be difficult? How many plan to borrow? Do they think college is a worthwhile investment?
This report is rich with findings, insights, and strategies that will help you better understand and engage the greatest influencers on college enrollment—the families of prospective college students.
Complete the form above to download your free copy.