Howard Heevner at UC Berkeley Talks About Engaging Donors in a Challenging Time

Those of you familiar with our team hear at RNL know that we’re always on the road meeting with our partners and fundraising leaders to help maximize your donor engagement. We can’t do that right now, so we’re offering the first episode of RNL @Home – where we connect with leaders across the fundraising world to get their perspective on donor engagement.

Tune in to see RNL’s Chad Friedlein talk with Howard Heevner, Executive Director of Annual Programs at UC Berkeley, about the best strategies for engaging donors, even in this challenging time.

Big Give Raises over $10M from more than 12k donors

UC Berkeley’s Big Give 2020 raised over $10 million, just as the COVID-19 crisis hit. Howard’s insights about listening to donors, testing and and remaining present so donors have an opportunity to be part of the solution are great.

The strategies that Howard outlines are what we need to help donors stay engaged and part of the conversation. If you’re exploring what to do next as you finish out the fiscal year and move into 2021, get in touch with RNL. We’re talking with your peers every day and we can offer some great ideas to keep donor engagement strong – even while we’re all stuck at home.