Join us for the 2024 RNL National Conference
on Enrollment, Student Success, and Fundraising
Dallas, Texas | July 23-25, 2024
Registration Fees
Register by
1-5 people
6+ people
July 8
$895
$795
After July 8
$995
$995
Register now to receive this special early-bird rate, and save even more when 6 people from your institution attend the RNL National Conference. Registration fees are per person.
Leading AI innovation. Empowering higher education.
Higher education is undergoing a rapid transformation. AI is changing the way we interact with students, parents, alumni, donors, and colleagues across campus. Changes in the market are shifting how students search for campuses and programs of study, what they need to succeed and graduate, and what will motivate them to give back. All of this poses challenges for engaging your audiences, making the right data-informed decisions, and achieving your goals for enrollment and fundraising.
That’s why the 2024 RNL National Conference program is so vital. You will explore the innovations and solutions that will help you do more with less, uncover your greatest opportunities for success, and interact with higher ed professionals and experts who will share their strategies for success.
Location and Accommodations
All sessions will take place at the:
Sheraton Dallas Hotel
400 North Olive Street, Dallas, TX 75201
Special RNLNC rate: $244/night*
*Room rate reserved until July 8, 2024, but rooms may sell-out sooner.
Choose from more than 100 sessions across multiple conference tracks
AI and Innovations
- This track is for the trailblazers who want to harness the power and potential of AI, analytics, personalization, and more advances that are shaping higher education.
Undergraduate Enrollment and Financial Aid
- AI spotlight: Find sessions that show the way AI is strengthening top-of-funnel recruitment strategy.
- Topics include: Campus marketing, channel optimization, student recruitment, and yield strategies.
Graduate and Online Enrollment
- AI spotlight: See how AI improves digital lead generation and your ability to move students to enrollment more quickly.
- Topics include: Digital marketing, program optimization and positioning, and recruitment.
Student Success, Consulting, and Predictive Analytics
- AI spotlight: Learn how the right AI analytics can give you a competitive edge in your market.
- Topics include: Predictive modeling, financial aid strategy, and student success assessment and strategies.
Explore the RNLNC sessions and agenda
Find out how much you’ll learn from campus colleagues and national experts:
- See the session descriptions by conference track to find the right sessions for you.
- Explore the hour-by-hour agenda to see what’s offered each day.
Fundraising and Donor Engagement
- AI spotlight: Discover how AI enables you to engage donors more personally and optimize your outreach to maximize giving.
- Topics include: Donor engagement, omnichannel strategies, leadership giving, and major and planned giving.
Strategic Enrollment Planning
- Topics include: Institutional sustainability and diversification of revenue streams.
Find inspiration and insights from our keynote speakers
OPENING KEYNOTE
Michael J. Sorrell, EdD
President, Paul Quinn College
Dr. Michael J. Sorrell is the longest-serving president in the 151-year history of Paul Quinn College. During his 16 years of leadership, Paul Quinn College has become nationally celebrated for its ability to re-imagine higher education to better serve the needs of today’s students and their communities.
During Dr. Sorrell’s tenure, the college has improved graduation rates by 30 percent, reduced average student loan debt by $30,000, built new buildings for the first time in 50 years, and won HBCU of the Year. For his accomplishments, Dr. Sorrell has received numerous accolades, including being named one of the World’s 50 Greatest Leaders by Fortune magazine, being the only three-time recipient of the HBCU Male President of the Year Award, and winning Education Dive‘s Higher Education President of the Year Award. He has also received the Dallas Bar Association’s Dr. Martin Luther King, Jr. Justice Award and the Education Leadership Award from Rev. Jesse Jackson Sr. and PUSH/Excel.
Dr. Sorrell received his JD and MA in public policy from Duke University and his EdD from the University of Pennsylvania. He also received a Sloan Foundation Graduate Fellowship, which funded his studies at both Harvard University’s Kennedy School of Government and Duke University.
CLOSING KEYNOTE
Crystal Washington
Futurist, Author, and Hall of Fame Speaker
The Future Is Now: Technology and Trends That Will Revolutionize Higher Education
As a technology strategist and sought-after futurist, Crystal makes complex artificial intelligence, social media, and app technology accessible and easy to understand for everyday people. Crystal’s clients include Fortune 100 companies, including Google, American Express, and Pfizer. As one of Forbes’ 50 Leading Female Futurists, she appears weekly on season two of the Emmy-nominated show Life 2.0. She’s also appeared in numerous publications, including Entrepreneur and Bloomberg Businessweek, and major television networks regularly call on her as a tech expert. Crystal is the author of One Tech Action and The Social Media Why.
Who should attend?
Executive Cabinet
- Presidents, provosts, and chancellors
- Chief academic officers
- Chief financial officers
- Chief technology officers
Growth and Innovation
- Chief AI officers
- Chief growth officers
Enrollment
- Chief enrollment officers
- Directors of admission and financial aid
- Deans
- Campus marketing professionals
- Director of student success/retention
Fundraising
- Chief development officers
- Chief advancement officers
Hear attendees say why they love attending the RNL National Conference
Make the case for attending RNLNC
Use our worksheet to demonstrate to your supervisor how attending the RNL National Conference can be applied to specific projects or initiatives.
RNLNC Taco and Margarita Tour
July 24, 5:45-9:45 PM | $81/person
Enjoy an evening of taco and margarita delights alongside your fellow RNLNC attendees! You’ll set off on a lively journey across Dallas, exploring its culinary gems one taco at a time. With a total of 4 tacos and 3 margaritas included, your taste buds are in for a treat while your tour host ensures a memorable experience.
More Conference Entertainment and Activities
RNLNC Latte Art Experience
(Sponsored by ZeeMee)
Join us for an unforgettable time with the world-renowned latte artist, Michael Breech! Watch in awe as he transforms your photos into stunning latte art masterpieces. Whether it’s a portrait, a pet, or a logo, Michael’s live creations will leave you amazed. Don’t miss this unique blend of art and coffee!
Yeehaw! Get Ready for the RNLNC Hat Bar!
Saddle up and mosey on over to the RNLNC Hat Bar, where you’ll dive into a whirlwind of fun as you personalize your very own cowboy hat. You’ll be hammering, stamping, and branding your hat with initials, letters, and unique embellishments to craft your one-of-a-kind masterpiece.
Show off your custom creation with pride throughout the conference and be part of the grand finale: a spectacular group photo at the closing lunch celebration on July 25. Don’t miss out on this unforgettable experience—your perfect hat awaits!
RNLNC Closing Lunch Celebration—A Taste of Dallas
Get ready for the grand finale of our 2024 onsite adventure! Join us for a memorable closing lunch that will leave you buzzing with excitement and Texas spirit. Mingle with fellow attendees as we savor mouthwatering bites and sips inspired by the iconic food trucks at Dallas’ Klyde Warren Park.
Special Highlight: Grammy-Nominated Dallas String Quartet
Prepare to be dazzled by the sensational Dallas String Quartet, an international music phenomenon hailing from Dallas! With performances for U.S. presidents, the NBA, NFL, and ACM Awards, their electrifying performance is an absolute must-see. Plus, don’t forget to don your custom cowboy hat for a group photo to capture this epic moment. This celebration is the perfect high note to end our week together—don’t miss out!
Pre-conference workshops
Join us for these workshop before the RNL National Conference. To register, visit the RNL National Conference registration page and select these workshops when registering.
Leadership Development Workshop
July 22, 8:00 AM – 4:00 PM
See the agenda | Register now
Nurture yourself and your team for success. During this day-long session, presenters from RNL and campus leaders will lead conversations on the future of higher education as well as strategies for self care and the well-being of your teams.
HBCU Summit
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July 22, 10:00 AM – 6:00 PM
Learn more and register
Explore critical topics related to the success of HBCUs, with sessions on enrollment management, student success, and donor engagement and fundraising. You’ll also have opportunities the network with peers from other institutions.
Community and Technical College
Workshop
July 23, 8:30 – 11:30 AM
Learn more and register
Join fellow colleagues in the two-year sector as we dive into the trends, innovations, and strategies that impact community and technical colleges. The workshop will also feature panel discussion with campus leaders.
Schedule At-A-Glance
More details on the RNLNC agenda will be posted in the coming weeks. Please note that this schedule is subject to change. All times below are Central Time (CT). If you have any questions, please contact us.
Monday, July 22
5:30 – 7:30 PM
RNLNC Registration Check-In
Tuesday, July 23
10:00 AM – 5:00 PM
Registration/Exhibits Open
12:30 – 1:30 PM
Breakout Sessions (Choose from 12 sessions)
2:00 – 3:00 PM
Breakout Sessions (Choose from 12 sessions)
3:30 – 4:30 PM
Breakout Sessions (Choose from 12 sessions)
5:00 – 6:15 PM
Conference Welcome & Opening Keynote Session with Paul Quinn College’s President Michael Sorrell
6:15 – 7:30 PM
Opening Reception
Wednesday, July 24
7:00 – 8:00 AM
Breakfast
7:00 AM – 5:00 PM
Registration/Exhibits Open
8:15 – 9:15 AM
Breakout Sessions (Choose from 12 sessions)
9:45 – 10:45 AM
Breakout Sessions (Choose from 12 sessions)
11:15 AM – Noon
Introducing RNL Edge AI Solutions to Power Your Success
Noon – 1:45 PM
Hosted Lunch
2:00 – 3:00 PM
AI Fireside Chat or Breakout Sessions
3:30 – 4:30 PM
Breakout Sessions (Choose from 12 sessions)
4:30 PM
Free Evening to Enjoy Dallas
Thursday, July 25
7:00 – 8:00 AM
Breakfast
7:00 – 1:30 PM
Exhibit Area Open
8:15 – 9:15 AM
Breakout Sessions (Choose from 12 sessions)
9:45 – 10:45 AM
Breakout Sessions (Choose from 12 sessions)
11:00 AM – Noon
Closing Keynote Session with Renowned Futurist and Author Crystal Washington
Noon – 1:30 PM
Lunch and Entertainment Experience
1:30 PM
Adjournment
Become a National Conference Sponsor
2024 RNL event sponsors will have unparalleled access and increased brand visibility to a highly targeted audience of higher education leaders and innovators. Attendees come to RNL events looking for solutions to their biggest enrollment marketing, student success, and fundraising challenges.
Previous RNL National Conference Sponsors
