Join us at the 2023 RNL Advancement Innovation Summit
Spend a day exploring insights on how we can maximize donor engagement, increase fundraising results, and provide a better donor experience.
This annual, online event has brought together fundraisers across annual giving, alumni relations, donor engagement, and major/planned gifts. It’s a challenging time for donor engagement, so this year, we’ve moved the AIS to the spring, to help you drive key strategy for the remainder of FY23 and beyond.
This conference is much more than ‘show and tell.’ At this data-driven and action-focused event, you’ll get real insights and strategy you can use immediately to maximize your fundraising results.
Registration Fees
$149/per person
Bring a team to spark discussion and create momentum for implementing new strategies.
Group registration discounts are available. Please contact Greta Daniels for more information.
Summit Agenda
Agenda is subject to change
10:00 – 11:00 a.m. CT
Morning Wake-Up Session: The Wheel of Fundraising Trends
With the RNL Team and Special Guests
Join us for this informal session where RNL experts and special guests join you to discuss key donor engagement topics, technology, and strategy as we “spin the wheel.” We’ll cover key trends in philanthropy, donor outreach, and take your questions.
11:00-11:10
A Special Welcome from RNL
- Sarah Myksin, Senior Vice President, RNL
11:10 a.m. CT – 12:00 p.m. CT
Opening Keynote: Philanthropy Revolution
Join Lisa Greer, philanthropist and author of “Philanthropy Revolution: How to Inspire Donors, Build Relationships, and Make a Difference” in an interactive conversation around the future of philanthropy.
12:00 – 12:15 p.m. CT
AIS Consultation Lounge Opens
Throughout the entire Summit, RNL experts and volunteers will be available to talk with you about key donor engagement tactics, challenges and opportunities. Just pop in, we’ll get you an expert, and get your questions answered and generate ideas for your FY23 success, and beyond!
We encourage you to email ContactUs@RuffaloNL.com to schedule a consult time if these times don’t fit your schedule.
12:15 – 1:15 p.m. CT
Fundraising Leaders Panel: Maximizing Success For the Rest of FY2023 and Beyond
Join senior Advancement Leaders for a discussion on how donor engagement has changed, and the key hurdles we need to meet our FY23 goals, and beyond. Tune in to hear tips on how to create a sustainable fundraising plan, and maximize results in today’s challenging environment.
- Jennifer MacCormack, Senior Director, Annual Philanthropy & Advancement Analytics @, University of Washington
- Dr. Nkiruka (Nky) McGinnis, Executive Director of Annual Giving @ University of Rochester
- Erick Weber, Assistant Vice Chancellor for Annual Giving @ University of Tennessee Knoxville
1:15 – 1:30 p.m. CT
Introducing a New Arrival: RNL Giving Days, Powered by ScaleFunder
- Greta Daniels, CFRE, Senior Vice President, RNL
- Sarah Myksin, Senior Vice President, RNL
Join us for this overview of new success packages which combine outreach across direct mail, texting, phone, email, and video with data-driven strategy to help you set records on your next giving day.
1:30 – 2:00 p.m. CT
AIS Consultation Lounge Continues
2:00 – 2:45 p.m. CT
Innovation Breakout Sessions
These sessions have been recorded in advance, with live chat participation. All attendees will receive access to every recording, so don’t sweat your choice too much!
Boosting Donor Engagement With an Omnichannel Approach
Coordinated engagement across multiple channels can boost donor response by 25x. Hear what two institutions have done to create a better donor experience and boost results.
- Rachel Monserrate, Senior Consultant, RNL
- Meredith Welch, Director of Annual Giving and Special Projects, Troy University
- Michele Boillotat, CFRE, Assistant Vice President of Development, University of Texas at Arlington
Digital Engagement Center Success
Donors have changed, and we need to change with them. Hear the story of how reaching out with great ambassadors can boost loyalty, personal connection, and maximize your results.
- Tori Spainhour, Assistant Director of Annual Giving, NYU
- Autumn Horton, Senior Consultant, RNL
- Jesse J. Garcia, Client Services Director, RNL
Grateful Patient Fundraising Best Practices
Healthcare donors are passionate, responsive, and mission-driven. Hear how coordinating a campaign with great messaging can bring immediate revenue and a pipeline of future major donors.
- Carley Houseman, Director of Annual Giving, Medical University of South Carolina
- Becca Widmer, Senior Consultant, RNL
2:45 – 3:00 p.m. CT
AIS Consultation Lounge Continues
3:00 – 3:45 p.m. CT
Breakout Sessions
These sessions have been recorded in advance, with live chat participation. All attendees will receive access to every recording, so don’t sweat your choice too much!
Amplifying the Leadership and Major Gift Pipeline
New technology allows your team to engage leadership, mid-level and major/planned gift prospects at scale. Hear how it all works, and how you can reach out to bigger givers in a personal and coordinated way to see your results skyrocket.
- Greta Daniels, CFRE, RNL
- Sarah Patterson Glitsch, RNL
- Dayna Carpenter, CFRE, RNL
- Brian Gawor, CFRE, RNL
Giving Day Success with your Digital Engagement Center
The personal outreach you do on your giving day can make a huge difference. Learn how engagement across channels before, during and after a giving day can help you set records for donor response.
- Kathleen Howley, Director of Client Success, RNL
- Sharon Horinka, Assistant Director of Annual Giving University of North Carolina, Charlotte
Key Giving Day Success Strategies
Giving days have taken the fundraising world by storm, and the best giving days are a collaborative effort across cause areas and channels. Learn about key best practices, including benchmarks from our review of over 200 giving days in 2022.
- Caileen Crecco, Assistant Director, Assistant Director of Annual and Special Giving, DePaul University
- Courtney Pourciaux, Client Solutions Consultant, RNL
3:45 – 5:00 p.m. CT
AIS Consultation Lounge Continues
Registration Fees
$149/per person
Bring a team to spark discussion and create momentum for implementing new strategies.
Group registration discounts are available. Please contact Greta Daniels for more information.