fundraising

Friday Update: Planned giving

Brian GaworMay 5, 2017

The Friday Fundraising Update collects fundraising industry insights and success stories and delivers them to you each Friday from Ruffalo Noel Levitz.

This week, some great articles on planned giving programs.

From around the web:

  Friday Fundraising Update: Planned giving
The hard part about planned giving results
futurefundraisingnow.com (Apr 4 2017)

Planned giving (also called legacy giving in many places) is one of the most important things you should be working on. It’s also one of the hardest of fundraising challenges to think clearly about..
Friday Fundraising Update: Planned giving
Implementing a Robust Planned Giving Program for Your Nonprofit
noozhawk.com (Mar 21 2017)

Cynder Sinclair talks about key steps to implementing a planned giving program and what it could mean for your organization.
Friday Fundraising Update: Planned giving
6 Tips For Starting A Planned Giving Program
Philanthropy Daily (Mar 16 2017)

Development professionals do not leave any stone unturned in their pursuit of additional revenue streams. Yet so many nonprofits neglect planned giving, either by not having a program in the first place or by not giving it the time and attention that it warrants. And planned giving definitely warrants time and attention….
Friday Fundraising Update: Planned giving
The single worst way to evaluate your planned giving program
MarketSmart (Mar 8 2017)
Greg Warner offers insights on how not to evaluate your planned giving program.

Spotlight: Major and Planned Giving Success Kit

We’ve recently released a Major and Planned Giving Success Kit, which collects some of our recent webinar, white paper, and podcast material on major and planned gifts. Download the success kit today to explore how you can amplify your fundraising results from your major and planned giving programs.

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