Sherri Erkel, PhD

Dr. Sherri Erkel joined the RNL consulting team in 2016, bringing 18 years of progressive and diverse experiences in enrollment and retention at both public and private institutions with large and small enrollments. At Eastern Oregon University (OR) and St. Ambrose University (IA), she directed recruitment and enrollment operations, new student transitions including orientation and welcome week, and first- and second-year experience programs.

Previous Campus Experience

During her tenure as director of admissions and new student programs at Eastern Oregon University, the institution saw increased in-state and out-of-state enrollment due, in large part, to the use of the RNL ForecastPlus tool and recruitment consulting. In addition to overseeing the day-to-day enrollment operations, Dr. Erkel led the overhaul of their communication, marketing, and scholarship plans, redesigned the department structure, and hired front-line and recruitment staff to serve their growing Hispanic population and student-athlete support. At St. Ambrose University, Dr. Erkel served as the first director of FYE, creating a cohesive transition program including academic and student affairs partnerships, a common read, and overseeing an early intervention program that contributed to the stabilization of retention over a five-year period.

Education

Dr. Erkel has a PhD in Student Affairs Administration and Research at The University of Iowa, She earned her bachelor’s degrees in history and English from Eastern Oregon University, and a master’s in Higher Education Administration from The Union Institute and University (OH). She is currently a member of the National Directorate Board for the Commission on Admissions, Orientation and First Year Experience for ACPA.

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